Growth
Will AI Recommend Your Clinic When Pet Owners Ask for ‘The Best Vet Near Me’?
Pet owners are already starting to ask AI assistants like ChatGPT and Gemini to recommend...
Building Loyalty and Value: Equity Participation and Profit-Sharing Strategies for Veterinary Practices
In today’s fiercely competitive veterinary employment market, independent practice owners face a triple challenge: attracting...
The Paradox of Pet Spending: Luxury Indulgence Amid Declining Veterinary Visits
In 2025, pet ownership in the U.S. has reached unprecedented levels, with 66% of households—approximately...
How Tariffs and Trade Wars Can Impact Your Veterinary Practice
Tariffs and trade wars may seem like topics best left to economists and politicians, but...
Making Sense of Price Elasticity: A Vet’s Guide to Smarter Pricing
As a veterinary practice owner, you're always looking to improve your bottom line without losing...
Optimizing Inventory Management: Key Strategies for Effective Inventory Control
If your cost of goods sold (COGS) is more than 20%, this article can help....